The Story

 

The idea behind Zingle was conceived by its founder, Ford Blakely. He was tired of waiting in long lines every morning at his local coffee shop for his "double mochachino with extra whip". An avid texter, he bought a cell phone for the coffee shop to keep by the register so he could text his order in each morning. From that moment on, Ford avoided the line, paid, and was on his way. He thought, if he could save 15 minutes each morning by texting in his order, then everyone else should too. Working with operators, Ford then created the Zingle, a stand alone text solution that automatically prints the order, responds to customers with a confirmation, and keeps a log of all recent orders.